Delivering joy, in production.

I've been building things on the internet since before it was cool. That sounds like a brag. It's mostly just a fact.

What started as Flash development at McKinsey became a 25-year career in digital architecture and marketing technology. I currently work at WillowTree, where I design and build enterprise systems for brands in financial services, real estate, hospitality, and media — mostly inside the Adobe Experience Cloud.

My specialty is the space where strategy meets implementation. Where a roadmap stops being a slide and starts being a thing that works in production. I've done the architecture, run the workshops, led the demos, and when necessary jumped in to fix the integration the night before launch.

I also teach Search Engine Marketing at the Chicago Portfolio School. I believe in passing things forward.